We are a group of employee consultants, working in different cities within the U.S. We only hire experienced, talented staff to work on client accounts. Our account managers are based in the U.S., fluent in English, and are excellent communicators. Most of us have a strong background in related fields such as public relations, media relations, advertising and offline marketing. We believe hiring seasoned team members with such a background ensures the ability to view accounts from a "bigger picture" and multi-faceted perspective.
Our account managers are all well-versed in SEO/SEM and Internet marketing, but we are a collaborative team and as such, it is quite common for us to brainstorm on approach and execution and bring one another in on particular aspects of our work to best utilize niche talent and experience.
Our aim is to offer to our clients professional search engine optimization, online marketing, Internet branding, and web development services at reasonable rates. All accounts will be directed by experienced staff and our work will be customized to meet the needs of each of our customers.
- Website: searchlightinteractive.com
Search Engine Marketing |
SEM, SEO, PPC, CPC, are all acronyms we use in our industry to describe some of the ways in which you market online. The umbrella term is search engine marketing - SEM, a form of Internet marketing that, when successful, increases your visibility and positioning on the search engine results pages.
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Viral Marketing, Internet Marketing |
For the past few years, viral marketing has become a frequent topic in the mass/general media. The explosive growth of You Tube, FaceBook and other popular websites has created a new area of opportunity for marketing on the Internet, and Internet marketing companies have realized the power of these social media websites.
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Online Branding & Building Brand Awareness on the Web |
Searchlight Interactive, LLC offers online branding and marketing services beyond SEO/SEM. While several companies and organizations have been successful in building brand on a shoestring budget, the commonality among them is a moment of brilliance (or more often sheer luck).
Make no mistake about it, building a buzz/awareness on the Internet has zipped right past the "build it and they will come" days to jockeying for visibility among the millions of website out there. While we consider search engine ranking the cornerstone to online branding and marketing, there are almost an infinite number of other resources capable of increasing traffic to your site and visibility. Searchlight Interactive, LLC will analyze your business, get to know your model of operation, learn and discover growth areas, and craft a "big picture" branding approach. There are many tools at our disposal and experience has taught us which are more or less likely to be of use to achieve your particular goals.
We will spend some time analyzing whether the use of video, audio, email, embedded messaging, advergames and social networking make sense for your business. If so, we will build and present a web branding approach that fits your budget and schedule.
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